Useful Facts About SEO and Social Media

How do SEO and social media help drive traffic to your online business? When it comes to driving traffic to your business, SEO and social media platforms both play major roles. To better understand how SEO and social media platforms help your business, it would be easier to look at facts and statistics so you […]

A little guide to small business content marketing

Marketing is a fickle animal. The multi-headed hydra of analytics, theory, and outright instincts leverages our understanding of human perception to the betterment of brand perception. With an explanation like this, it’s easy to understand why copious, dense volumes of information and thousands of pages of research exist to help explain the science of crafting […]

The Three Big Mistakes You’re Making in Your E-Mail Marketing

As many small businesses turn to e-mail marketing to play an important role in their overall marketing efforts, it is crucial to roll out such a campaign fully aware of the potential pitfalls to avoid. A lot of businesses engage in e-mail marketing without the proper knowledge and, more often than not, end up alienating […]

How to Code emails for better results

According to ReturnPath’s 2013 email benchmark survey – twenty second of opt-in emails are not reaching subscribers’ inboxes. And whereas that variety is down from the twenty eighth of the previous year – it still demonstrates that almost 1 / 4 of messages square measure missing the mark. Despite advances in email selling technology, spam […]

Local Search Marketing and Small Businesses

There is competition in every industry today and small businesses are fighting one another to keep from being eaten up by the giants. Visibility is everything and never before has ‘out of sight, out of mind’ been more applicable. Local search marketing is a digital marketing strategy that helps improve the visibility of your business. […]

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