A little guide to small business content marketing

Marketing is a fickle animal. The multi-headed hydra of analytics, theory, and outright instincts leverages our understanding of human perception to the betterment of brand perception. With an explanation like this, it’s easy to understand why copious, dense volumes of information and thousands of pages of research exist to help explain the science of crafting […]

How to Approach The Infamous A/B Testing for Mobile Commerce

You know that Amazon and Facebook ne’er accept one awing web site style. In fact, however would Facebook look nowadays if not for iteration? while not a doubt, unvaried style and A/B testing have done wonders for websites in recent years. Now, it’s time for mobile apps to make optimized merchandising environments. It’s not a […]

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